Great Article from TED

After going to the TED Conference last week, I found this great article on the wild stunt by Bill Gates:

http://www.informationweek.com

Let me know, you think it got the point across?

– Tony

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Tuesday, February 10th, 2009 Uncategorized

19 Comments to Great Article from TED

  1. Hahaha… He’s always full of surprises!!

  2. Cheanu on February 10th, 2009
  3. Hello Tony,
    Call me slow. But honestly i didn’t get the point. All I can see is that Bill Gates is giving money to third world countries. But I cant see the relation between the bugs and microsoft.

  4. Mustafa Elbaf on February 10th, 2009
  5. Kick ass read, I have been enjoying your TED video on YouTube for quite awhile. Rock on Tone.

  6. Charles Lloyd on February 10th, 2009
  7. On the twin drivers of human action, of pain/pleasure, I would say Bill inserted some initial pain (before he told the mosquitoes were malaria-free) to his audience to take action against malaria.

  8. William on February 10th, 2009
  9. My state changed more in 2006 when you told Al Gore that the Supreme Court “was not the defining factor!”

    Ditto for Al Gore’s famous global warming presentation.

    But I’m sure that’s partly because you’re a SMIDGE more of a passionate communicator…

    …partly because I wasn’t physically in the audience for this…

    …and partly because, as a member of Generation-Y, I’ve witnessed my share of “wild” viral YouTube videos that make this seem somewhat normal.

    More importantly, though, I do think that over the long term, Gates’ message is shaping our culture and influencing people to take necessary actions, and I applaud him for that.

    (Meanwhile, if he were to attend a UPW and model your speaking strategies, the impact of mosquito stunt would multiply.)

    …But then again, how easy is it for me to sit on my duff critiquing his speech while he’s out there making things happen on behalf of millions who need his help?

    Thanks for sharing, Tony!

    God Bless,
    Eddie Q, NYC

  10. Eddie QuiƱones on February 10th, 2009
  11. Either than misquoting Bill, I think they did an alright job of it. They didn’t really do the talk justice but they got across the gist of what Bill was trying to communicate. And I too am an optimist… so I’m hopeful Bill will do amazing things in the next 20 years, regardless of whether others appreciate it or not (as demonstrated by the commentors on that article.)

    PS: I had to rewrite this comment from scratch because something went wrong. I just the Submit button and it just showed me a blank form again. I think the security code might have been off or something. You might want to have someone fix that security code feature. If it’s not clear to me (25 yrs old w/ healthy eyes), it might not be clear to many others.

  12. Melvin Ram on February 11th, 2009
  13. I think that definitely got the message across. Oftentimes we need to be shocked before we pay attention. No wonder so much of the news these days uses some combination of the words recession, depression, meltdown, collapse, credit, crisis, crash, or crunch. Gosh, that sounds like a jingle waiting to happen!

  14. Eugene (Editor, Varsity Blah) on February 11th, 2009
  15. I do not believe anyone panicked at the thought of Bill Gates as a bio terrorist. The impact will likely be the same as yesterday’s newspapers… thrown away and forgotten. Unfortunately.

  16. @DDGriffith on February 11th, 2009
  17. I liked the stunt. Do they not say you learn better, when you are emotionally involved or something unusual happens that throws you off balance? Well, then Mr. Gates has made a perfect point.

    Mr. Robbins, since this is the first time I write a comment here, I say: Thank you so much for this new blog! I agree, it’s a fantastic medium and opportunity to share your content and create immediate communication with your fans and readers.

    Thank you for sharing your thoughts, techniques and inspiring items like the one from today with the world. I am looking forward to see more of your coaching videos and motivational tips on the site — you are a blessing and your work succeeds to inspire me every single time!

    Btw. How do you like to be called a “self-help guru” (in the article you linked)?

  18. Ndy on February 11th, 2009
  19. Talk about making it real! :-) I bet the audience will never forget that particular talk.

  20. Peter on February 11th, 2009
  21. I’m sure it hit home with a few Tony. Interesting and aggressive strategy. I would have had to be there to feel the response of the audience to give more input.

    Hopefully TED uploads your contribution again this year to benefit all of us:)

    Tim

  22. Tim on February 11th, 2009
  23. Well it was a dumb stunt, there are better ways of getting the point across. BTW are these domestic mosquitoes? California bans non native, the whole farming thing ;)

    Also aren’t these critters always carrying something? aren’t some folks…….

  24. Marlon on February 11th, 2009
  25. Thanks I kind of got the point.
    :)

  26. Mustafa Elbaf on February 11th, 2009
  27. Hi Tony,
    wondering if you have any events coming up in Europe (or Sweden) in 2009?Where can I find your “event calendar”?
    Regards
    Linda

  28. Linda on February 13th, 2009
  29. The only thing missing was the REAL maleria infected mosquito’s! Maybe a taste of what it feels like to suffer from maleria would have a stronger impact! I like the idea…and would like to think that he got his point across to at least one person in that audience. I was infected with Maleria on a trip to Thailand and can not imagine the suffering people must go through before they die. It must be horriffic! Maybe the shock of thinking that we are not immune to it in our safe little bubbles, will open some eye’s. People should CARE reguardless, but when it hit’s a little closer to home it is harder to ignore.
    Keep shocking them Bill!

  30. Melanie Drury on February 13th, 2009
  31. I would call that great “experiential marketing”, it’s more than just a stunt because it was perfectly on strategy.

    Transporting people in the audience from an expected, safe environment to a place where mosquito-borne viruses are an issue really must have made the issue more real in the audience’s mind.

    I’m reminded of the unexpected improve performance at a crowded airport to promote the arts:

    http://www.youtube.com/watch?v=RgZuHlDuulk

  32. Mojave on February 14th, 2009
  33. BG probably ’shifted their focus’…possibly even broke a few patterns!
    Obviously the Media is having ‘their day’ with the news, and they’re just doin’ what they do…
    non-the-less…BG did what he wanted to do and got his message across…as ‘most’ successful men/women do.
    Hope all is well!
    Kathryn from Miami

  34. KathrynFromMiami on February 18th, 2009
  35. Hi !
    I leave in Paris, France.
    I’ve been discovering all of your material for a year now.
    I’m passionate about getting the best out of ourselves.
    I want to do what you do .
    I want to build a system that pushes us to become the best we can be.
    I want to learn it and spread it.
    There is no French Tony Robbins.
    It would be quite useful to translate your words in French.
    How can I get in touch with you?
    Would you be willing to let someone translate your words in an Audio format like “Get the Edge” or “Unlimited Power”?
    Let me know what you think !
    Best regards
    Fabrice.

  36. Fabrice on March 4th, 2009
  37. Brilliant! Certainly sounds like a memorable experience.

  38. Scott James on August 21st, 2009

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